Today is World Elder Abuse Awareness Day
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Posted June 15, 2021
World Elder Abuse Awareness Day is marked every year on June 15.
A new campaign is shining a spotlight on elder abuse, and urging people to protect older New Zealanders.
Launched today, on World Elder Abuse Awareness Day, the Office for Seniors’ campaign encourages friends, whānau and neighbours to look for the signs of abuse, which is often hidden in plain sight.
Elder abuse is often complex, and involves factors that are more likely to arise with advanced age, such as living in aged care facilities; deteriorating mental, cognitive, and physical health; and vulnerability when relying on people for daily support.
Research suggests around one in 10 people will experience elder abuse. But only a very small number of cases are ever reported.
Most abuse is committed by someone close to the victim; often by a family member or a caregiver.
If you are concerned about elder abuse call the free helpline 0800 32 668 65, text 5032 or email firstname.lastname@example.org